About

Hi, I'm Tibor.

My mission is simple: help as many people as possible build a real online business, with as much of it automated as sensibly possible, through practical, step-by-step teaching.

I've been running online stores and building on Shopify and WordPress for years, and I've made most of the expensive mistakes so you don't have to. The Evolving Lane course is the system I wish I'd had when I started: no fluff, no hype, just the path from an idea to your first real sales.

Ninety-four people have taken these courses so far, and the number's growing. The e-commerce course holds 4.7 out of 5 from real learner reviews. I've been building online stores since 2019, and I'm currently studying Business Management with a focus on marketing at the Open University in London — which mostly means I've had to defend a lot of what I teach against people whose job is to pull it apart.

I genuinely want you to succeed, so I keep things honest: real benchmarks, real costs, and clear kill criteria for when an idea isn't working. If you ever have a question, get in touch. I read everything.